Pureology Pure Volume is an all in one shampoo, which moisturizes, increases volume, and provides long lasting color retention. This Pureology moisturizing shampoo features a unique moisture-rich formula, which is free of harsh color-stripping sulfates and salts. This Pureology shampoo provides vital moisture to your hair, leaving them soft and smooth. Pureology Pure Volume pumps up your fine, limp hair, to add to the volume of the hair structure. With an AntiFade Complex, this Pureology moisturizing shampoo protects your hair against color fade and enhances color vibrancy. This Pureology shampoo naturally boosts your hair's body and volume, while reducing breakage. Pureology Pure Volume contains lavender, ylang, and sandalwood extracts that make your hair bouncy, lustrous, and radiant.