About Momeni Rugs Momeni, a family name, a mark of quality, and an expert source of ideas for making your home come alive with true timeless beauty, was established half a century ago, when Ali A. (Haji) Momeni started a family business bringing exquisite Persian carpets to the United States. Though styles have come and gone, behind them all is the fundamental principle that Momeni rugs are created to touch our senses. From concept through production, a family member is there making sure that the highest standards are being met. This Momeni standard of quality, elegance, and sophistication has been recognized time and time again with America's Magnificent Carpet Award.