Milk, Meat, Beef, Fish, Eggs and Lard would also qualify in the 4-letter category and John Robbins, bestselling author of a 1987 book called, but he did not name, Diet For A New America, is one of those people who would quickly agree they are used way too much with unsavory consequences in our American, or perhaps your Americanized, culture.

I have been a nonpure vegetarian for quite a few years, eating dairy, fish and eggs, but now I’m another one of those people seeing animal products as 4-letter words.

While reading this first book of his, I became aware that last month his new book came out called The Food Revolution. Immediately I bought it and started reading upon the completion of his first book. This is how I know his publishers named the book instead of him. He wrote that he associates ‘diet’ with unhealthy fad diets, suffering and, as a chapter in his new book proclaims, the American Weight Loss Rollercoaster. He did not, and I agree, write the book to join the parade

Only a few chapters into the new book and a scan of the chapter titles has already answered my question of whether his first book should be taken seriously. It should be, by every single person, and I will attempt to summarize the most crucial information your body and the future of the planet cries out for.

What Is This ‘Diet’?

John Robbins began life as the son of the President and co-founder of Baskin-Robbins, Inc., the hugely successful ice cream company of 31 flavors fame. Some days he ate ice cream for breakfast, lunch and dinner; some days skipping breakfast and having a couple of ice cream snacks instead. He was quite the poster child for the business. So why did he turn down the reins of Daddy’s empire when his father retired?

It just wasn’t his idea of the American Dream. Strange, yes, I know, but he had started his research into the role food has in our health and how our eating habits directly affect our environment, our economy and our happiness.

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Part One describes the atrocious treatment our cattle, pigs, chickens and turkeys endure still to this day. This includes baby calves immediately bereft of their mothers and mother’s milk in order to die a bewildering death within four months, just for iron-depleted ‘veal.’ I couldn’t believe the rumors were all true and spelled out here.

Chicken beaks and pig tails are gouged out just as their innards are later on by machines. These hooks frequently rip open their bowels, spilling fecal matter into the water they soak in for the added water weight. The animals never see a blade of grass, never exercise or even move in these packed factory farms, and eat high-fat fish meal overloaded with mutating bacteria resistant to the added antibiotics.

Part Two explains why a pure vegetarian diet provides the healthy amounts of protein we need, which is medically proven countless times to be about 32 to 44 grams daily. Studies for years confirm, to their initial surprise, that excess protein leaches calcium, iron and some magnesium from the body, including our bones.

Robbins also shows how scientists and the medical community consistently refute the loud claims of those in the meat, milk and eggs industries that their products don’t cause atheroschlerosis, heart disease, many common cancers, diabetes and other degenerative diseases. He explains how calcium can also be gotten from vegetables at a higher rate of absorption than milk.

Part Three points out how prevalent the use of toxic chemicals has become in agriculture and that even if some have been banned, others have not and decades will pass before becoming inactive. So learning about the different chemicals twelve years later still must give one concern.

He finishes up by encouraging us to make a compassionate choice for the life of animals, American forests, tropical rainforests as well as ourselves and who we care about. Just one fact he offers is that “It takes less water to produce a year’s food for a pure vegetarian than to produce a month’s food for a meat-eater.”

We could end world hunger (and the national debt and our energy crisis) if we used our natural resources for the way we were physically created to eat—as plant-based eaters.

Final Commentary

I know what you’re thinking. You’re afraid that becoming a vegan (pure vegetarian) will sap your strength and energy. That is exactly what The Dairy Council and The Meat and Eggs Board want you to think. Millions and millions of dollars are spent ‘educating’ us for our ‘benefit’ from elementary school on, but it’s for their own benefit. Ever notice that milk containers do not claim to not cause heart disease, etc. or are more nutritious than soy milk? The FDA won’t allow the falsehoods.

Carl Lewis and Dave Scott are only two World-class athletes who have broken records in running and the Ironman Triathlon year after year since adopting a pure vegetarian diet. When you’re healthy and your body can work in an environment without excess acid, saturated fat, cholesterol or phosphorus from animal sources, you will never feel better or perform better physically.

Adding up all the facts, my conclusion to be a vegan will add at least six active years to my life and, if we all draw that conclusion, many, many more healthy years for our home, Earth. I fervently hope you will check out John Robbins who received thousands of letters and the hatred of the meat and dairy industries after publishing this passionate, well-documented expose of the myths they’ve instilled in us.

Let's make 'diet' a happy word instead and lose the myth that you must suffer to look and feel great, too.

His new book, The Food Revolution, seems to be all his first book was and much more. Not really in length so much as in more recent information, though. I’ll review it next so please, if you need more convincing, stay tuned. Thank you!


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