Pros: non-sticky, shiny, gorgeous shade selection
Cons: where's the "glam"?, unappealing scent and taste, terrible applicator
The advertisements for L'Oreal Glam Shine have only just started appearing in Australia. Having picked up a tube last year while in the States I watched with interest as the model's lips appeared not unlike Maybelline Wet Shine Diamonds Liquid - full, pouty and very sparkling. Seeking out my forgotten tube of Glam Shine I applied it and was reminded why this gloss was still sitting relatively un-used in my draw.
~ Details ~
Glam Shine comes in a cute little hourglass shaped tube with a wand applicator. It contains 0.20fl.oz./6ml of gloss. The prices I saw ranged from US$6-8 but I picked mine up on sale for roughly US$4.
The shades that are available are very pretty:
All the shades appear shimmery in the tube.
~ My Experience ~
The first thing I noticed when applying this gloss is that although the applicator looks like almost every other it's flexible and bends. This was annoying from the get-go and doesn't aid in the gloss application at all.
The scent of Glam Shine is almost exactly like the old L'Oreal Rouge Pulp Liquid Lipstick which I'm pretty sure they don't even manufacture anymore but have somehow retained the offensive scent. Why they couldn't make this fruity if they had to fragrance it I'll never know. But the scent lingers long after applying and the taste is waxy and also doesn't fade quickly.
It's hard not to make comparisons with Maybelline Wet Shine Diamonds Liquid as the products appear very similar. So I was expecting that Glam Shine would be thick and apply with ease. Instead I found the consistency thin, runny and difficult to apply in an even layer across the lips. The gloss appeared streaky and clumped in some areas while looking almost translucent in others. It didn't seem to cling to my lips at all and felt greasy.
The wear also leaves much to be desired. Most traces of the gloss is gone within an hour.
But the real disappointment is the appearance or lack thereof of the "sparkle". Glam Shine makes my lips shiny and "wet" looking, but I wouldn't call it sparkling. I wouldn't call it glittery and I certainly wouldn't say there was anything particularly "glam" about it. I had shiny, pretty, lightly coloured lips minus the shimmer that is so apparent in the tube.
I considered that the shade I chose, Goddess (a medium pink-brown), might be the reason my lips looked average. Maybe a darker colour would look different...? I'm not willing to purchase another tube to find out. There are many glosses out there, notably Maybelline Wet Shine Diamonds Liquid that aren't afraid to shimmer.