Jeffrey Gitomer - Customer Satisfaction Is Worthless, Customer Loyalty Is Priceless: How to Make Customers Love You, Keep Them Coming Back and Tell Everyone They Know
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Rated a Very Helpful Review by the Epinions community
May 28, 2006
Pros: Learn how to worship your customers Cons: Repetitive in several chapters.
Summary: This was required reading in our newspaper business. Our company has what they tell us are "continuous education programs" to improve our minds. We had seven what I called "book club meetings" to discuss the chapters and the ideas in Customer ... read more
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Trust is a combination of the value that others perceive in you, and their willingness to harmonize with and accept your advice to help them succeed. ...
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