DLJ Direct

Pros: no minimum balance to start, great support system
Cons: relatively high transaction fee

It seems everyone is trying to get into on-line investing these days. Commercials for TD Waterhouse, Ameritrade, and E-trade blanket the screen. Everyone from Jackie Chan to Geena Davis can be seen endorsing their favorite on-line broker. So who...

Pros: Fast service, fast site, easy to navigate
Cons: High commission, costly research reports

The halfway point between a full brokerage firm and the cheap, discount online broker. If you don't mind paying the $20 commission every time you do a trade, this company can be for you - respectable research (though you have to pay for every bit of it)...

Pros: Availability, speed
Cons: cost

DLJ Direct has been my brokerage firm of choice for the last several years. Their web site has been available almost every time I've checked for the last several years. When I couldn't get in to the web site, I was able to trade with their proprietary...

Pros: Strong research, helpful customer service, excellent tools
Cons: Expensive trades when compared to some of the other online brokerages, Need a lot of $ to get in on their IPO's, DLJ on AOL lacking

DLJ Direct was the first online brokerage I began with because its service was available on AOL and the internet. So I figured incase AOL was down (which at the time it was a lot) I could use their internet site and vice versa.

Overall, I do...

Pros: none
Cons: indication of possible securities and/or tax fraud

On February 13, 1998, I placed a "sell order" with a local brokerage (M&I Brokerage Services, Inc.) Their clearing broker and maintainer of their brokerage account records was Pershing, a division of DLJ. DLJ was the buyer of the 1078...

Pros: Efficient and timely execution of orders
Cons: A little pricey

I still consider myself new to the stock market. I never bought a share of stock until 1998, so I can't compare DLJ to other services, having never used any other services. However, I think we all know what good service looks like and DLJ is the real...

Pros: Easy to use, excellent service and executions
Cons: slightly higher commissions

I have been using DLJ Direct for over five years now. I do not mind that they are a little bit on the more expensive side as far as transactions go, because the piece of mind is well worth it. I have never had a problem accessing my account, never has...

Pros: ????
Cons: Higher commissions

DLJ Direct provides basically the same service as E*Trade. DLJ just charges more and provides their own research instead of Standard and Poors. Personally, I would recommend sticking with Standard and Poors research and E*Trade. I don't understand why...

Pros: Fast confirmation by phone or computer
Cons: Slow new account information package

This account is very easy to open and use but if you are new to trading, BEWARE!! The advertising tells you "you can be trading in minutes". This excitement can cause the novice investor to ignore or bypass
basic trading information and...

Pros: No minimum to open account
Cons: Trading history available for short time.

I have been trading with DLJ Direct since 1991 when they were PCFN - Personal Computer Financial Network). I had been with Schwab, but they raised their commissions to $39 back then. I liked DLJ because there was no minimum amount to open an account. A...

Pros: Excellent customer support, and plenty of research options
Cons: Wouldn't be the best service for the in-and-out trader.

Before I came to DLJdirect, I had been using a full-service broker where any trades cost at least $60 each -- with NO online-trading access. Since I wasn't personally using their research or assistance, I felt I was getting milked each time I made a...

Pros: Easy to follow website;account reps are courteous and efficient
Cons: Really do not have a single negative comment.

I opened an online account with DLJDirect in 1992 when it was known as PCFN(Personal Computer Financial Network). At that time, the Internet was in it's infancy and not many online brokers around.

Since that time, DLJDirect has evolved into...

Pros: Easy to use, No minimum account balance
Cons: Slightly higher transaction fees

DLJ Direct is the broker for people who don't have a lot of money and want to make a lot of money in the stock market. With no minimum account balance needed, DLJ Direct lets the little investors, like me, make money in today's booming stock market...

Pros: Great research, same commission no matter if you place the trade online, phone, etc.
Cons: Trades more expensive than with other online brokers

I was first attracted to DLJDirect because they were part of DLJ, one of the bigger traditional brokers. I figured that since they weren't a start-up, being part of a big traditional broker would let them avoid most of the problems the new guys have....

Pros: Quick and easy
Cons: None

I have used DLJ Direct for several years. I also have an account with Ameritrade and Regal Securities. After using all three I highly prefer DLJ Direct. Their transactions have always been very quick. I know this for a fact by checking executed orders...