Alaska Airlines

Pros: easy check-in, no lost luggage, customer service
Cons: delays

Alaska flies routes from the lower 48 to Alaska, within Alaska, along the West Coast, and between the West Coast and Mexico. While they serve a limited network, they also have a large number of mileage partners, so you can use the miles you accrue for a...

Pros: reserved seating, actual meals, fares as low as competition
Cons: none

Reserved seating: What a concept! No need to arrive 2 hours early for a first-come-first-served numbered card to determine which order I get on the plane. This was my experience with Southwest. I always felt like I was being herded onto the plane in...

Pros: Pleasant Employees, roomy seats
Cons: Exhaust from engines, delays in flights

I don't claim to fly frequently, but I have taken 3 trips in the last 9 months, and so have flown on 4 different (at least) airlines. These were, American, United, Alaska and Horizon Air. Of course the bigger the flight, the less time the flight...

Pros: small airline, easy to find those in charge
Cons: tend to overbook flights

Horizon Air , a regional partner of Alaska Air has a warm place in my heart, for one reason: Nearly every time I fly them, I receive free tickets as compensation for their mistakes. Over booking is one of their favorite tactics, and it costs them alot...

Pros: Still above average quality all around
Cons: Just not the great airline it once was

Back when I used to fly weekly between Seattle and Los Angeles or Portland and Los Angeles (over six years ago), I ALWAYS flew Alaska Airlines. Hands down, they were the best then. Unfortunately, times change.

The changing competitive...

Pros: Friendly Service, Ontime Flights, Good Website, Good Prices
Cons: Limited Service Area

Despite its recent trouble with flight 261 and all the other small problems Alaska Airlines has been and still is a great airline. They will get these current problems resolved and they should come back better than ever.

I grew up in the...

Pros: Great service, pleasant flights
Cons: Some over-booked flights around the holidays

I flew on Alaska Airlines twice while on vacation this past Christmas. First of all, I called several airlines for prices early in December and Alaska airlines not only found me the best price but they put forth effort to work with me on certain...

Pros: good service, timely flights,wide range of destinations
Cons: good maintenance record but recent, dramatic flight failure

I think I have used Alaska Airlines three times in five years. I thought the service was excellent. There was never a delay, the support staff was helpful and flights proceeded smoothly. My route was always a round trip from Los Angeles to Seattle. I...

Pros: Mileage Plan, electronic ticketing, Web Check-In, Web Specials, codeshares
Cons: Overbooking, delays, declining service

Ever been frustrated by being unable to earn miles on a flight because your preferred airline doesn't go where you need to? Ever had difficulty actually redeeming the miles you've earned when you finally want to use them? I'll let you in on a...

Pros: Convenient departure times
Cons: Frequent delays, poor food, poor service

I remember when my father travelled on business when I was small. Alaska Airlines was held in high regard. Dad used to love flying on them because the food was good, the flights were always on time, and the service was excellent. Unfortunately, times...

Pros: Passenger-friendly.
Cons: Don't try getting a job there!

I guess I have somewhat of a unique perspective to offer on the airline. I might have flown on it once or twice in the past, having grown up in the Northwest and all, but after graduating from high school I needed a summer job before moving away to go to...

Pros: Alaska/Horizon is a great customer-friendly, no-frills tandem
Cons: They don't fly everywhere United does.

Note: I've also posted this review under United, but my rating here applies to Alaska.

For all of the past two years, I have been a frequent traveler between big city San Francisco, California and small town Bend, Oregon. When traveling the...

Pros: Its an awesome operation
Cons: caution results in delays

I work as a mechanic at a major airline (NOT Alaska), and I do feel that that Alaska sets the standards for other airlines to follow. Alaska may have had some minor maintenance problems, but they have not been significant. The crash of flight 261 was...

Pros: Its quick and hassle free
Cons: Not everyone feels comfortable leaving for the airport without the actual ticket in hand.

You are absolutely right.
I travel between Seattle/Portland area to LAX 6-8
times a year and having an e-ticket makes everything
run smoothly. I have started carrying on all my
luggage so I don't even have to wait for the small...

Pros: Lots and lots of flights
Cons: Likes to "stretch" planes from Anchorage to Phoenix.

Top 10 Reasons to fly Alaska:

10: Food usually does not give you the runs.

9: First class upgrade coupons every 10,000 miles.

8: Mileage MVP plan gives double miles.

7: Legroom is short, but better than most...