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Key Information
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| Authors: |
Ian Ayres |
| Nonfiction Category: |
Business & Economics · Computers · Mathematics |
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Book Editions
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Format: Paperback, 307 Publisher: Bantam Dell Pub Group (August 26, 2008) Measurements: 8.25"(h) x 5.25"(w) x 0.75"(d), 0.55 lbs. ISBN: 9780553384734 |
| More Information |
| Details: |
An economist examines how companies today are taking advantage of the huge amounts of data to get a fix on the true economic picture, and to develop good strategies. This new science, called analytics, mines numbers in quantities never before available, and is an accurate, and fascinating, method to make companies competitive. Ian Ayres explains how this works, provides case studies of companies who are "supercrunchers," and tells what the prospects are for making businesses more competitive. |
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