|
|
|
Key Information
|
| Authors: |
Philip M. Rosenzweig |
| Nonfiction Category: |
Business & Economics · Mathematics |
|
Professional Reviews
|
| : |
USA Today: "That a management book can be at once scientific and a palatable read is a credit to Rosenzweig's writing style and clear thinking....The business community will find plenty of revealing and provocative fodder." |
|
Book Editions
|
| : |
Format: Hardcover, 232
Publisher: Free Pr (February 06, 2007)
Measurements: 8.5"(h) x 6"(w) x 1"(d), 0.75 lbs.
ISBN: 9780743291255 |
| More Information |
| Details: |
After more than two decades in the business world, Phil Rosenzweig has seen and heard a lot--some of it useful, yet much of it false. In the HALO EFFECT, Rosenzweig sets out to debunk what he sees as commonly held delusions about leadership, productivity, and the reasons why companies succeed or fail. In an engaging and entertaining manner, he points out flaws in logic and confusions over things such as cause and effect. The title refers to the tendency to lavish easy praise on seemingly successful companies, while glossing over the bad. He is also skeptical of the many books by business gurus, seeing them as simplistic. Rosenzweig provides insightful examples of companies with both good and bad practices, as he argues that business can be more scientific and skeptical, replacing rhetoric with rigor. |
| Return to top |
|
|
|
- Add to My Yahoo!: 
- Add to Google Homepage: 
© 1999-2009 Shopping.com, Inc.