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by jc_taylor , Mar 14 '00
Pros: Clear, concise message
Cons: Poor sound realism
Why, I wonder to myself, has this commercial 'generated a lot of discussion' anywhere?
Is it overly violent? (No.)
Does it glorify the senseless killing of innocent PCs? (No.)
Does it portray PC-shooting in a light that...
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by rjrome , Mar 22 '00
Pros: Good idea
Cons: Poor production values
As Jay stated in his Epinions clarification, the purpose in advertising is to "turn heads", or pique the interest of potential customers. True. The objective is to attract attention, though, not repel it. I personally find this commercial...
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by TFarmer , Mar 14 '00
Pros: Could possibly work as a :15 spot
Cons: Too many to list
This is awful.
First, the metaphor of just shooting products you don't like is totally antithetical to the Epinion review guidelines. We are charged with writing reasoned opinions that state accurate facts and are based in personal...
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by dvgkbh , May 29 '00
Pros: bad commercial, and bad person
Cons: none
Hello. I am writing this on vbehalf of the hundreds of upset epinioners.
Do you know why they stopped showing people smoking cigarettes on T.V.? Because children and teenagers thought the people smoking looked cool and they wanted to be like...
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by ronin_2327 , Mar 14 '00
Pros: nice exhibition of safe gun use
Cons: pretty stupid ad, all in all
While I appreciate the concern many have expressed for this ad exhibiting reckless gun use, and also appreciate the alleged "shock value", I really don't see what the big deal is. I myself am a VERY strong advocate of gun control, and the...
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by coatedaddy , Mar 11 '00
Pros: Get's the point across perfectly.
Cons: Might offend some. But then again, you can't make everyone happy.
A friend of mine sent me this commercial to ask what I thought. I watched it once, then twice, with a more critical eye. I then surfed over to Eopinions to see what the site was about, and I've come to one conclusion:
This ad really hits the...
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by marletalr , Mar 16 '00
Pros: Would garner free media attention.
Cons: Wrong image associated with product.
I can understand that y'all might want to make a controversial splash by using this ad on television - something akin to 7-Up's "Up Yours" campaign. But I would be seriously turned off by watching such a negative image connected to the new...
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by rotten , Mar 11 '00
Pros: real! Honest! funny
Cons: none
I give my thumbs up on this commercial.
Out of all the four previews, this one I actually watched three times and laughed harder each time. It kept my attention and made me listen and watch the complete ending.
I also think the added,...
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by skypod , Mar 25 '00
Pros: funny, shows shooting safety, tells the good and bad about the product
Cons: none
GREAT ad! Not only does Jay explain his objections to the iMac with humor and frankness, but the ad also shows that shooting isn't evil. It is too bad that Epinions won't be airing this commercial, especially in light of the recent anti-shooting wave...
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by snyder3961 , Mar 14 '00
Pros: relates to common frustration about computers
Cons: bad timing with respect to recent media and politics
We've all experienced frustration with computers (mine crashes daily, and I depend on it for my livelihood) but in light of recent tragic shootings, this is the wrong time for the overall message - no matter how humorously intended - that a well-placed...
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by BEVSTER11 , Mar 14 '00
Pros: Great Visual Imagery
Cons: none
Haven't you ever wanted to just blow up an Old TV, or some stupid appliance that just didn't live up to its capabilities! Jay actually does what so many of us have wanted to do for years! Can't you just picture yourself there (and he does it in the...
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by daugava , Mar 13 '00
Pros: witty
Cons: poor sound quality... maybe because of low bandwidth?
This commercial is funny!
Even though it is obviously meant to sound as one person's biased opinion,
it does bring up valid points about Imac - not having a floppy drive is strange
(though I have to admit, now that I have fast...
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by maxlambert , Mar 21 '00
Pros: Good hook, if you don't analyze it
Cons: Doesn't promote anything
This ad is by far the most watchable of the three that I saw when I signed on. It was odd, quirky, funny, outrageous - all the things that make you want to wait till it's over before switching the channel.
The gun thing - with some thought,...
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by Spytap , Mar 13 '00
Pros: Gets attention
Cons: Possible lawsuit, bad reputation, bad image among product manufacterers
Yes, Commercials are supposed to grab your attention, and yes this might generate lots of hits, but this is how the commercial thing goes. Having worked in an advertising firm for 5 years, it is a general rule that what you're advertising must be...
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by Dreamlander , Apr 04 '00
Pros: opinion understood!
Cons: The use of a gun!
Well this commercial is obviously intended for adult eyes only but children will be viewing this! Children watch more television than adults most of the time and they really don't need to see someone shooting up a computer with a gun! I think...
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