Free Minivan! Good Start
Written: May 21 '00
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Product Rating:
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Pros: Appeals to the average viewer
Cons: Not enough information about epinions.com, too short
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| eNTERNET's Full Review: Minivan |
I think this epinion commercial was a very good one in terms of getting the TV watchers attention. The commercial is short and to the point however, it is not as elaborate as it could be. I am writing this review having not seen any other commercials, just to let you know.
The Good
I think this commercial would probably appeal to anyone at all. It seems interesting. "Free Minivan, wanna take it for a test drive?," she said. That I think was the funniest part of the commercial. Bringing in a 59+ year old and asking him if he wants to test drive a free car. Hilarious! I showed this commercial to my friends and they all thought the same thing. Some of whom did not even do epinions said, "Hey I am going to check that out at home." I am sure everyone who watches that review will feel the same way. I posted a link to that commercial on my website and think all of you epinioneers should too, to promote the site. One of my friends did not really understand the commercial, but it still worked out for epinions favor because he thought it was a website giving out free cars, so he said, "I want a freakin free car, I'm checking that out!" Although this is not what epinions wanted to get across, it still appeals to the average person.
What I Would Change
I think throughout the whole commercial on the bottom of the screen epinions should show the websites url, so that if someone didn't want to wait the whole time to see the end, he would still see the sites url on the bottom of the screen. Some of my friends also asked why it was so short. This was one thing I did not understand. I thought the standard commercial time was one minute, however, this one was thirty seconds. I am sure that this commercial would become even better if they add on another 30 seconds of air time. The more time the better for epinions. I would also make it more clear what exactly epinions was. I know they have a little logo on the end of the commercial, "Epinions.com, Real Reviews, Real People." That to some of my friends and myself did not seem like enough information to let the public know exactly what the site was all about. I think the last thing they should have included, and I think they didn't because epinions.com is not proud of it, is the fact that you also get paid to write the reveiws.
Recommended:
Yes
Would visit Shopping.com? Yes
Increase or decrease trust in Shopping.com? Increase
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Epinions.com ID:
eNTERNET
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Member: Epinions Epinions.com
Location: Epinions, USA
Reviews written: 36
Trusted by: 50 members
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